AI Video Model Competition Explodes!

6/18/2025 AI Marketing Update

Hello marketers, content creators, and business owners! This week brought some exciting developments in AI video technology that I'm excited to share with you. I'll be covering the latest model releases plus demonstrating how to automate Hailuo 2 to create videos on autopilot!

Hailuo 02: MiniMax's Physics-Defying Video Model

MiniMax has released Hailuo 02 (also known as Hailuo2), launching around June 17th with groundbreaking capabilities for handling complex physical movements like gymnastics. The model currently ranks second globally on the Artificial Analysis leaderboard with a 1332 ELO score, surpassing Google's Veo 3. Built on the new Noise-aware Compute Redistribution (NCR) architecture, Hailuo 02 achieved 2.5x improved training and inference efficiency while tripling the model parameters and quadrupling the dataset size. The model offers three formats: 768p-6 seconds, 768p-10 seconds, and native 1080p-6 seconds, with pricing starting at $0.25 for 6-second 768p videos.

Seedance 1.0: ByteDance's Lightning-Fast Video Generator

ByteDance has officially launched Seedance 1.0, a high-performance video generation model that's already ranking first on multiple global leaderboards. What sets Seedance apart is its remarkable speed—generating a 5-second video at 1080p resolution in just 41.4 seconds. The model excels at multi-shot narrative capabilities and complex scene handling, making it ideal for creators who need rapid prototyping and professional-quality content. At around fifty cents per generation, Seedance makes high-quality video creation budget-friendly, while its advanced architecture supports both text-to-video and image-to-video generation with superior prompt adherence and motion quality.

Midjourney V1 Video: The Creative Community's New Tool

Midjourney officially launched its first AI video generation model, V1, on Wednesday June 18th, marking the company's entry into the competitive video generation space. Unlike text-to-video competitors, V1 is an image-to-video model that transforms uploaded images into four five-second videos, available starting at $10/month. The model offers both automatic and manual animation settings, allowing users to either let the AI create random movements or specify custom animations through text prompts. Users can extend videos by four seconds up to four times, potentially creating 21-second clips, while maintaining Midjourney's signature otherworldly aesthetic that has made it a favorite among creative professionals.